Artificial intelligence, blockchain, big data analytics, machine learning and data mining in traditional CRM and social CRM: a critical review

G Lampropoulos, K Siakas, J Viana… - 2022 IEEE/WIC/ACM …, 2022 - ieeexplore.ieee.org
In the ever-increasing competitive and customer-centered global market, the role of
Customer Relationship Management (CRM) is essential to the performance, longevity …

Artificial Intelligence, Blockchain, Big Data Analytics, Machine Learning and Data Mining in Traditional CRM and Social CRM: A Critical Review

G Lampropoulos, K Siakas, J Viana… - 2022 IEEE/WIC/ACM …, 2022 - computer.org
In the ever-increasing competitive and customer-centered global market, the role of
Customer Relationship Management (CRM) is essential to the performance, longevity …