Outcome evaluation of an empirical study: food waste social marketing pilot

J Kim, S Rundle-Thiele, K Knox… - Social Marketing …, 2020 - journals.sagepub.com
Background: Evidence indicates behavior change is more likely when more social marketing
benchmark principles are applied. Yet, transparent and clear reporting of the application of …

Outcome evaluation of an empirical study: food waste social marketing pilot.

J Kim, S Rundle-Thiele, K Knox, S Hodgkins - 2020 - cabidigitallibrary.org
Background: Evidence indicates behavior change is more likely when more social marketing
benchmark principles are applied. Yet, transparent and clear reporting of the application of …