Systems social marketing and macro-social marketing: A systematic review

T Flaherty, C Domegan, S Duane… - Social Marketing …, 2020 - journals.sagepub.com
Background: The adoption of systems thinking within social marketing is illustrated by the
emerging literature relating to systems social marketing and macro-social marketing …

[PDF][PDF] Systems Social Marketing and Macro-Social Marketing: A Systematic Review

T Flaherty, C Domegan, S Duane… - Social Marketing …, 2020 - academia.edu
Background: The adoption of systems thinking within social marketing is illustrated by the
emerging literature relating to systems social marketing and macro-social marketing …