Bridging the academic–practitioner divide in marketing decision models

GL Lilien - Journal of Marketing, 2011 - journals.sagepub.com
The marketing decision models field has produced many striking developments that have
had a dramatic impact on practice. However, the field has produced orders of magnitude …

Bridging the Academic-Practitioner Divide in Marketing Decision Models

GL Lilien - Journal of Marketing, 2011 - JSTOR
The marketing decision models field has produced many striking developments that have
had a dramatic impact on practice. However, the field has produced orders of magnitude …

Bridging the academic-practitioner divide in marketing decision models

GL Lilien - Journal of Marketing, 2011 - pure.psu.edu
The marketing decision models field has produced many striking developments that have
had a dramatic impact on practice. However, the field has produced orders of magnitude …

[PDF][PDF] Bridging the Academic–Practitioner Divide in Marketing Decision Models

GL Lilien - Journal of Marketing, 2011 - Citeseer
The marketing decision models field has produced many striking developments that have
had a dramatic impact on practice. However, the field has produced orders of magnitude …

[引用][C] Bridging the Academic-Practitioner Divide in Marketing Decision Models.

GL Lilien - Journal of marketing: A quarterly publication of the …, 2011 - dialnet.unirioja.es

Bridging the academic-practitioner divide in marketing decision models

GL Lilien - Journal of Marketing, 2011 - opus.lib.uts.edu.au
The marketing decision models field has produced many striking developments that have
had a dramatic impact on practice. However, the field has produced orders of magnitude …

Bridging the Academic-Practitioner Divide in Marketing Decision Models.

GL Lilien - Journal of Marketing, 2011 - search.ebscohost.com
The marketing decision models field has produced many striking developments that have
had a dramatic impact on practice. However, the field has produced orders of magnitude …

[PDF][PDF] Bridging the Academic–Practitioner Divide in Marketing Decision Models

GL Lilien - Journal of Marketing, 2011 - researchgate.net
The marketing decision models field has produced many striking developments that have
had a dramatic impact on practice. However, the field has produced orders of magnitude …