Show Me a Story: Social Media-Based User-Generated Videos and Destination Brand Engagement

MW Lever, S Elliot - Global Perspectives on Strategic Storytelling in …, 2022 - igi-global.com
User-generated videos (UGVs) are stories, and stories reflect how we experience the world.
This chapter explores the story-like nature of UGVs by applying narrative analysis to …
被引用次数：3 相关文章
[PDF] researchgate.net

[PDF][PDF] Show Me a Story

MW Lever, S Elliot - Global Perspectives on Strategic Storytelling …, 2022 - researchgate.net
User-generated videos (UGVs) are stories, and stories reflect how we experience the world.
This chapter explores the story-like nature of UGVs by applying narrative analysis to …

Show Me a Story

MW Lever - Global Perspectives on Strategic Storytelling in …, 2022 - books.google.com
User-generated videos (UGVs) are stories, and stories reflect how we experience the world.
This chapter explores the story-like nature of UGVs by applying narrative analysis to …