Pride and promotion: Exploring relationships between national identification, destination advocacy, tourism ethnocentrism and destination image

MW Lever, S Elliot, M Joppe - Journal of Vacation Marketing, 2023 - journals.sagepub.com
Social media sites are an increasingly popular forum for loyal and engaged destination
advocates to promote a place and encourage visitation. Motivation to advocate is related to …

Pride and promotion: exploring relationships between national identification, destination advocacy, tourism ethnocentrism and destination image.

MW Lever, S Elliot, M Joppe - 2023 - cabidigitallibrary.org
Social media sites are an increasingly popular forum for loyal and engaged destination
advocates to promote a place and encourage visitation. Motivation to advocate is related to …