The effect of telepresence, social presence and involvement on consumer brand engagement: An empirical study of non-profit organizations
R Algharabat, NP Rana, YK Dwivedi… - Journal of Retailing and …, 2018 - Elsevier
Although there are several marketing implications that have been considered in the context
of social media marketing, less attention has been paid to the influence of antecedents of …
of social media marketing, less attention has been paid to the influence of antecedents of …
The effect of telepresence, social presence and involvement on consumer brand engagement: An empirical study of non-profit organizations
R Algharabat, NP Rana, YK Dwivedi… - Journal of Retailing …, 2018 - econpapers.repec.org
Although there are several marketing implications that have been considered in the context
of social media marketing, less attention has been paid to the influence of antecedents of …
of social media marketing, less attention has been paid to the influence of antecedents of …
[PDF][PDF] The Effect of Telepresence, Social Presence and Involvement on Consumer Brand Engagement: An Empirical Study of Non-Profit Organizations
R Algharabat - cronfa.swan.ac.uk
Although there are several marketing implications that have been considered in the context
of social media marketing, less attention has been paid to the influence of antecedents of …
of social media marketing, less attention has been paid to the influence of antecedents of …
The effect of telepresence, social presence and involvement on consumer brand engagement: An empirical study of non-profit organizations
R Algharabat, NP Rana, YK Dwivedi, A Alawan… - 2018 - bradscholars.brad.ac.uk
Although there are several marketing implications that have been considered in the context
of social media marketing, less attention has been paid to the influence of antecedents of …
of social media marketing, less attention has been paid to the influence of antecedents of …
The effect of telepresence, social presence and involvement on consumer brand engagement: An empirical study of non-profit organizations
R Algharabat, NP Rana, YK Dwivedi… - Journal of Retailing …, 2018 - ideas.repec.org
Although there are several marketing implications that have been considered in the context
of social media marketing, less attention has been paid to the influence of antecedents of …
of social media marketing, less attention has been paid to the influence of antecedents of …
[PDF][PDF] The Effect of Telepresence, Social Presence and Involvement on Consumer Brand Engagement: An Empirical Study of Non-Profit Organizations
R Algharabat - core.ac.uk
Although there are several marketing implications that have been considered in the context
of social media marketing, less attention has been paid to the influence of antecedents of …
of social media marketing, less attention has been paid to the influence of antecedents of …