Cultural intelligence and adaptive selling behaviors in cross-cultural selling: The cognitive resource theory and social role theory perspective

J Zhou, P Charoensukmongkol - Journal of Business Research, 2022 - Elsevier
This study examines the underlying mechanism explaining the contribution of cultural
intelligence (CQ) to adaptive selling behaviors in cross-cultural selling contexts. The study …
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Cultural intelligence and adaptive selling behaviors in cross-cultural selling: The cognitive resource theory and social role theory perspective

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This study examines the underlying mechanism explaining the contribution of cultural
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Cultural intelligence and adaptive selling behaviors in cross-cultural selling: The cognitive resource theory and social role theory perspective

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This study examines the underlying mechanism explaining the contribution of cultural
intelligence (CQ) to adaptive selling behaviors in cross-cultural selling contexts. The study …
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[PDF][PDF] Cultural intelligence and adaptive selling behaviors in cross-cultural selling: The cognitive resource theory and social role theory perspective

J Zhou, P Charoensukmongkol - Journal of Business Research, 2022 - e-tarjome.com
This study examines the underlying mechanism explaining the contribution of cultural
intelligence (CQ) to adaptive selling behaviors in cross-cultural selling contexts. The study …

Cultural intelligence and adaptive selling behaviors in cross-cultural selling: The cognitive resource theory and social role theory perspective.

J Zhou, P Charoensukmongkol - Journal of Business Research, 2022 - psycnet.apa.org
This study examines the underlying mechanism explaining the contribution of cultural
intelligence (CQ) to adaptive selling behaviors in cross-cultural selling contexts. The study …