Event quality and loyalty among runners with different running involvement levels: The case of “The Alexander the Great” International Marathon
Purpose The purpose of this paper is twofold: to investigate if the three service quality
dimensions (service environment, interaction and outcome quality), proposed by Brady and …
dimensions (service environment, interaction and outcome quality), proposed by Brady and …
[PDF][PDF] International Journal of Event and Festival Management
K Alexandris, N Theodorakis, K Kaplanidou… - researchgate.net
Purpose–The purpose of this paper is twofold: to investigate if the three service quality
dimensions (service environment, interaction and outcome quality), proposed by Brady and …
dimensions (service environment, interaction and outcome quality), proposed by Brady and …
Event quality and loyalty among runners with different involvement levels: The case of “Alexander the Great” International Marathon.
K Alexandris, N Theodorakis… - International Journal of …, 2017 - ikee.lib.auth.gr
This study aimed first to investigate if the three service quality dimensions (service
environment, interaction and outcome quality) proposed by Brady and Cronin (2001) …
environment, interaction and outcome quality) proposed by Brady and Cronin (2001) …
[PDF][PDF] International Journal of Event and Festival Management
K Alexandris, N Theodorakis, K Kaplanidou… - researchgate.net
Purpose–The purpose of this paper is twofold: to investigate if the three service quality
dimensions (service environment, interaction and outcome quality), proposed by Brady and …
dimensions (service environment, interaction and outcome quality), proposed by Brady and …