A comparison of metaphor modality and appeals in the context of skin cancer prevention

A Occa, S Kim, N Carcioppolo, SE Morgan… - Journal of health …, 2020 - Taylor & Francis
Health communication experts continually seek out effective strategies to strengthen
persuasive campaigns. While there is evidence that verbal metaphors can improve …

A Comparison of Metaphor Modality and Appeals in the Context of Skin Cancer Prevention

A Occa, S Kim, N Carcioppolo, SE Morgan, D Anderson - 2020 - pubmed.ncbi.nlm.nih.gov
Health communication experts continually seek out effective strategies to strengthen
persuasive campaigns. While there is evidence that verbal metaphors can improve …

[PDF][PDF] A Comparison of Metaphor Modality and Appeals in the Context of Skin Cancer Prevention

A OCCA, S KIM, N CARCIOPPOLO, SE MORGAN… - researchgate.net
Health communication experts continually seek out effective strategies to strengthen
persuasive campaigns. While there is evidence that verbal metaphors can improve …

A Comparison of Metaphor Modality and Appeals in the Context of Skin Cancer Prevention.

A Occa, S Kim, N Carcioppolo, SE Morgan… - Journal of Health …, 2019 - europepmc.org
Health communication experts continually seek out effective strategies to strengthen
persuasive campaigns. While there is evidence that verbal metaphors can improve …

A Comparison of Metaphor Modality and Appeals in the Context of Skin Cancer Prevention

A Occa, S Kim, N Carcioppolo… - Journal of health …, 2020 - scholarship.miami.edu
Health communication experts continually seek out effective strategies to strengthen
persuasive campaigns. While there is evidence that verbal metaphors can improve …

A comparison of metaphor modality and appeals in the context of skin cancer prevention.

A Occa, S Kim, N Carcioppolo, SE Morgan, D Anderson - 2020 - cabidigitallibrary.org
Health communication experts continually seek out effective strategies to strengthen
persuasive campaigns. While there is evidence that verbal metaphors can improve …

A comparison of metaphor modality and appeals in the context of skin cancer prevention.

A Occa, S Kim, N Carcioppolo, SE Morgan… - Journal of Health …, 2020 - psycnet.apa.org
Health communication experts continually seek out effective strategies to strengthen
persuasive campaigns. While there is evidence that verbal metaphors can improve …