Traditionally, tourists gain information about a particular destination from tourist boards and
journals. However, in the modern era of rapid technological advancements, social media …

Purpose This paper investigates the usage and trust of Chinese social media in the travel
planning process (pre-trip, during-trip and post-trip) of Chinese tourists …

The proliferation of information and communication technology has brought about the
widespread adoption of online photo and video sharing platforms in the travel industry …

The COVID-19 pandemic has had a huge impact on the world's social development,
especially tourism development, and has also spurred the industry to update its marketing …

The popularity of social media (eg, social networking sites, micro-blogs websites) presents
both opportunities and challenges for destination marketing organizations (DMOs). DMOs …

Technological advancement has led to the adoption and usage of social media among
businesses including tourism sector to disseminate information and communicate with …

Social media is generally adopted as an important platform in providing tourism information
and services as well as destination marketing in this era. The aim of this study is to explore …

The wide spread of social media usage has become an important social phenomenon in
recent years. In the tourism industry, the use of social media has shaped the way people …

Sažetak Social media provides customers and businesses of modern times with an
unprecedented growth in ways of commu-nication and interaction. Tourism organisations …

Tourism has been recognized as one of the industries that are significantly affected by the
use of social media. Travellers adopt social media to search, organize, share and annotate …