Due to the global competitive environment in the mobile app market, traditional problem-
solving methods in examining the problem of accepting stores offering these digital products …

Nowadays, the quality and diversification of the services in Iranian marketing and
advertising industry are growing. But, providing the customers with marketing and …

Soft system methodology (SSM) has attracted great attention in industry and in the academic
world. The central theme of this research is to demonstrate the application of SSM to issues …

The Internet is changing the transaction pattern of B2B markets. One of the major concerns
of IT knowledge-based companies is how to take advantage of B2B online markets. These …

The purpose of present study is to design and validate a commercial soft technology model
based on online marketing. This is an applied research with a mixed approach. In the first …

The strategic plan of nanotechnology development in the 1404 vision was passed with the
endeavor of the national Nanotechnology Development Staff. This document includes 52 …

This research describes and analyses a methodological approach, known as Soft Systems
Methodology (SSM). SSM was applied in the sugar industry, which is characterized by …

The increased complexity of contemporary organizations necessitates the adaptation of
analysis and decisionmaking models as cognitive and analytical tools to cope with this …

In the present era, technology has changed tremendously, yet the successful adaption of
technology is quite challenging. Due to the rapid emergence of new communication and …

Consultant as a service provider konstrukusi in order to realize its goal to ensure public
safety and create a comfort environment of the construction need to organize a system of …