Mass media campaigns are conducted to influence community norms around health
behaviours, including physical activity. Campaigns can reach large populations at relatively …

Internationally, mass media campaigns to promote regular moderate-intensity physical
activity have increased recently. Evidence of mass media campaign effectiveness exists in …

The aim of this paper is to review evidence published since 1997 on the effectiveness of
mass media, print, telephone and website-delivered physical activity (PA) interventions. For …

Background: This paper reviewed a) mass media campaigns and b)'new
media'interventions to promote physical activity. They are different kinds of interventions …

CONTEXT: The goal of the systematic review described in this summary was to determine
the effectiveness of stand-alone mass media campaigns to increase physical activity at the …

Background: Physical activity is now a public health priority, but there is only limited
evidence on the effectiveness of mass-reach campaigns. Intervention: Paid and unpaid …

Mass media campaigns are an important first step in raising awareness about physical
activity and health in the general community. The US Surgeon General in 1996 released a …

STUDY OBJECTIVE To assess the impact of a national campaign on awareness of the
campaign, change in knowledge of physical activity recommendations and self reported …

Regular physical activity has an important role in disease prevention and the promotion of
positive health. Population-wide campaigns to promote physical activity are a potentially …

The aim of this essay is to provide an overview of initiatives designed to increase physical
activity among different populations and in different settings, and to set the context for the …