Informational sources on pharmaceutical medicines and factors affecting medication prescriptions: perspectives from Ghanaian physicians
Appropriate prescribing is an essential medical practice of physicians. However, physicians
prescribing behaviors are likely to be affected by promotional activities of pharmaceutical …
prescribing behaviors are likely to be affected by promotional activities of pharmaceutical …
Sources of drug information and their influence on the prescribing behaviour of doctors in a teaching hospital in Ibadan, Nigeria
KA Oshikoya, I Oreagba, O Adeyemi - Pan African Medical Journal, 2011 - ajol.info
Background: Pharmaceutical drug promotion is a means of informing health professionals
about new drugs. The approach is often times unethical and inappropriate and may promote …
about new drugs. The approach is often times unethical and inappropriate and may promote …
[HTML][HTML] The impact of pharmaceutical promotion on rational prescribing and drug use in Sudan
R Mohammed, SI Kheder - Sudan Medical Monitor, 2017 - triggered.stanford.clockss.org
Background: The relationship between pharmaceutical companies and health-care
professionals has become a matter of debate and criticism concerning the real objectives …
professionals has become a matter of debate and criticism concerning the real objectives …
Drug promotional activities in Nigeria: impact on the prescribing patterns and practices of medical practitioners and the implications
Objective: Pharmaceutical companies spend significant amount of resources on promotion
influencing the prescribing behavior of physicians. Drug promotion can negatively impact on …
influencing the prescribing behavior of physicians. Drug promotion can negatively impact on …
Effect of Promotional Strategies of Pharmaceutical Companies on Doctors' Prescription Pattern in South East Nigeria.
U Ijoma, I Onwuekwe, O Onodugo… - TAF Preventive …, 2010 - search.ebscohost.com
SUMMARY AIM: Drug promotions use multifaceted approaches incorporating hospital and
office detailing by marketing representatives. Very few studies exist on their influence on …
office detailing by marketing representatives. Very few studies exist on their influence on …
A quantitative insight of the interactions of prescribers with pharmaceutical organization's representatives in clinical settings of Karachi
Objectives: The study was conducted with the aim to evaluate the prescribers' approach of
interaction with medical representatives for drug promotion. Methods: An explanatory, cross …
interaction with medical representatives for drug promotion. Methods: An explanatory, cross …
[HTML][HTML] Perceptions and attitudes of Egyptian health professionals and policy-makers towards pharmaceutical sales representatives and other promotional activities
Background Pharmaceutical promotion activities in low and middle-income countries are
often neither regulated nor monitored. While Egypt has the highest population and per …
often neither regulated nor monitored. While Egypt has the highest population and per …
[HTML][HTML] Regulation of medicines advertisement in Zimbabwe: an assessment of the impact of pharmaceutical promotion on the prescribing behaviour of healthcare …
TC Semu, B Ngara, T Mudzviti - BMC Health Services Research, 2021 - Springer
Background The pharmaceutical industry plays a key role in drug discovery and is
considered useful regards to informing the health care workers health care workers about …
considered useful regards to informing the health care workers health care workers about …
Moderating effects of contextual factors on relationship between pharmaceutical marketing strategies and physician prescription decision: A review
Decision–making by physicians on patients' treatment has received increased research
attention. Research on the effect of marketing strategies on prescription behaviour has …
attention. Research on the effect of marketing strategies on prescription behaviour has …
[HTML][HTML] Cross verification of prescribing trends through loop evaluation of physicians, patients and medical store personnel
Background Prescription connects physician, patient and community pharmacy personnel
who can help in understanding prescribing pattern. The present study was aimed to get an …
who can help in understanding prescribing pattern. The present study was aimed to get an …