Crises are always challenging for banking systems. In the case of COVID-19, centralized
payment networks and FinTech companies' websites have been affected by user behavior …

Recent developments in blockchain technology have enabled the development of wallet
applications for storing peoples' cryptocurrency reserves. Cryptocurrency wallet applications …

From the outset of the war in Ukraine, extensive crises in many sectors of the world economy
have occurred, with firms offering services and products both online and through physical …

Rising demand for optimized digital marketing strategies has led firms in a hunt to harvest
every possible aspect indicating users' experience and preference. People visit, regularly …

Purpose The paper's main goal is to examine the relationship between the video marketing
of financial technologies (Fintechs) and their vulnerable website customers' brand …

Today, more than ever, the popularity of decentralized payment systems has risen, creating
an outbreak of new cryptocurrencies hitting the market. Unique websites have been staged …

Logistics startups gradually rely on digital marketing strategies to acquire a competitive
advantage. The main aim of Logistics startups is to increase their digital brand name and …

In a world overwhelmed with unstructured information, logistics companies increasingly
depend on their websites to acquire new customers and maintain existing ones. Following …

The rapid changes in today's modern business due to new trends, innovative and advanced
technology in addition to digitalization make companies to go digital. The marketers faces …

This study examines the best practices for the optimization of the corporate digital brand
name by taking into consideration customers' behavioral big data and web analytics. In the …