Medical tourism is nowadays one of the fastest developing branches of tourism. Care for
health is important for contemporary societies. At the same time there arises care for the …

Referring to the definition of sustainable tourism and taking into consideration the specifics
of medical tourism, it can be assumed that sustainable medical tourism is a conscious and …

The study of health and medical tourism is a multifaceted and intricate field. Nevertheless, it
is a swiftly expanding global industry with considerable economic prospects. This sector …

The Europe 2020 strategy mapped out the direction for the achievement of smart,
sustainable and inclusive growth and development. The purpose of the paper is …

Medical tourism is considered to be one of the most upcoming and profitable markets
worldwide. The objective of the study is to examine the potential and challenges of medical …

Nowadays, health, wellness and medical tourism are recognized as one of the most
developed and growing sector of today's thriving tourism industry that has increased its …

The health tourism market has high susceptibility to innovation. This is due to the functioning
of not only tourism enterprises on this market, but above all the providers of medical …

The paper studies the possibilities of health tourism development in the Continental region
of Croatia. Health tourism in Croatia, especially on its continental part, is based on natural …

Globalization is the process which takes places in the modern world, fierce competition in
the tourism market, growing demand for tourists, changing tourist preferences, development …

It is remarkable that the subject of this book—tourism futures—has been territory where few
authors have dared to tread. In part this is because the future is subject to so many imprecise …