This study aims to identify the determinants of consumers' intentions to buy eco-friendly
appliances for their households. This research scrutinizes the linkage between …

Purpose The purpose of this study is to extend the theory of planned behavior (TPB) and
understand consumers' purchase intention of energy-efficient appliances (EEA) from the …

Pro-environmental behaviour (PEB) helps individuals to minimize the negative effects of
their actions on the environment; for example, by recycling and reducing energy …

Sustainability of the environment has become pivotal in the modern world, and there have
been enormous efforts by the world leaders and organizations to reduce the effects of …

Energy-efficient equipment appliances (EEEAs) offer great potential for domestic energy
saving. This study aims to explore the direct influence of TPB constructs (ie, attitude …

Due to environmental degradation, using environment-friendly products has become
necessary to reduce carbon emissions. However, the consumption of such products is still …

The energy sector is one of the most prominent sectors in the development of nations. The
scarcity of energy in developing nations urged the government and private sector to …

Due to eco-sustainable marketing practices, customer consciousness has increased the use
of eco-sustainable goods in India. This provides new opportunities for businesses and …

Purpose The purpose of this study is to predict the antecedents of consumers' purchase
intention of energy-efficient home appliances. This study incorporated two additional …

Purpose The purpose of this study is to develop a theoretical framework of consumers'
purchase intention of energy efficient home appliances. Design/methodology/approach Non …