The inheritance and creative design of traditional color scheme based on modern consumer's psychological perception: Taking Chinese traditional decorative …

B Xu - Color Research & Application, 2021 - Wiley Online Library
Color in traditional decorative patterns is one of the most important characteristics that can
not only be easily identified, but also be taken as a specific symbol of one country or nation …

A methodology for predicting the color trend to get a three‐colored combination

SW Hsiao, MH Yang - Color Research & Application, 2017 - Wiley Online Library
A color design/selection system for predicting the color trend based on aesthetic measures
is proposed in this article. In this method, the analytic hierarchy process theory was used to …

Emotion analysis of personalized color of beauty package based on NCD image positioning

F Wang, J Xu, H Zhang, J Yin - Frontiers in Psychology, 2021 - frontiersin.org
Purpose: Based on the Nippon Color & Design (NCD) system, this study aims to accurately
discover the color preferences and image positioning of different female groups in China …

Image colour application rules of Shanghai style Chinese paintings based on machine learning algorithm

R Fu, J Li, C Yang, J Li, X Yu - Engineering Applications of Artificial …, 2024 - Elsevier
Colour is an important factor in the expression of recognizability and cultural identity of
regional cultural and creative design. At present, the colour recognition of regional …

Investigation on factors to influence color emotion and color preference responses

R Gong, Q Wang, Y Hai, X Shao - Optik, 2017 - Elsevier
Based on a psychophysical experiment, this study aimed to investigate factors that
influenced color emotion and color preference, as well as the correlations between color …

The application of color psychological effect on fashion design

JF Zhang - Advanced Materials Research, 2013 - Trans Tech Publ
Due to fast-paced society and fierce competition, more and more attentions are paid to
consumers way of life and their psychological needs in fashion design. Color, a major …

Research on color design and evaluation method of cultural creative products based on color harmony theory

J He, D Chen, S Yu - Xibei Gongye Daxue Xuebao/Journal of …, 2020 - jnwpu.org
With the improvement of people's quality of life and the love for various national cultures, the
conventional product color design created by industrial designers combining their own …

Visual color research of packaging design using sensory factors

L Kuo, T Chang, CC Lai - Color Research & Application, 2021 - Wiley Online Library
Package designs stimulate consumers visually and give rise to a sense of aesthetism, thus
improving product visibility. In this study, emotions related to color combinations in …

Color aesthetics in cultural and creativive packaging designs

L Kuo, Z Pan, T Chang - Multimedia Tools and Applications, 2024 - Springer
This study discussed the emotions associated with color schemes in packaging. Through
four tea packaging design experiments, this study evaluated how participants responded …

Perception and preference analysis of fashion colors: Solid color shirts

Q Jiang, LC Chen, J Zhang - Sustainability, 2019 - mdpi.com
When it comes to pollution, we do not usually think about the clothes we wear, but the
clothing industry is really endangering our planet. The market economy has transferred the …