A large-scale constrained joint modeling approach for predicting user activity, engagement, and churn with application to freemium mobile games
We develop a constrained extremely zero inflated joint (CEZIJ) modeling framework for
simultaneously analyzing player activity, engagement, and dropouts (churns) in app-based …
simultaneously analyzing player activity, engagement, and dropouts (churns) in app-based …
Improved retention analysis in freemium role-playing games by jointly modelling players' motivation, progression and churn
We consider user retention analytics for online freemium role-playing games (RPGs). RPGs
constitute a very popular genre of computer-based games that, along with a player's gaming …
constitute a very popular genre of computer-based games that, along with a player's gaming …
Micro-and macro-level churn analysis of large-scale mobile games
As mobile devices become more and more popular, mobile gaming has emerged as a
promising market with billion-dollar revenue. A variety of mobile game platforms and …
promising market with billion-dollar revenue. A variety of mobile game platforms and …
Prediction of player churn and disengagement based on user activity data of a freemium online strategy game
K Rothmeier, N Pflanzl, JA Hüllmann… - IEEE Transactions on …, 2020 - ieeexplore.ieee.org
Churn describes customer defection from a service provider. This can be observed in online
freemium games, where users can leave without further notice. Game companies are …
freemium games, where users can leave without further notice. Game companies are …
Predicting churn in online games by quantifying diversity of engagement
I Weiss, D Vilenchik - Big Data, 2023 - liebertpub.com
Understanding engagement patterns of users in online platforms, may it be games, online
social networks, or academic websites, is a widely studied topic with many real-world …
social networks, or academic websites, is a widely studied topic with many real-world …
Prediction of Churning Game Users Based on Social Activity and Churn Graph Neural Networks
This study introduces an innovative churn prediction model that leverages player activity and
social interaction data from the massive multiplayer online role-playing game (MMORPG) …
social interaction data from the massive multiplayer online role-playing game (MMORPG) …
A semi-supervised and inductive embedding model for churn prediction of large-scale mobile games
Mobile gaming has emerged as a promising market with billion-dollar revenues. A variety of
mobile game platforms and services have been developed around the world. One critical …
mobile game platforms and services have been developed around the world. One critical …
[HTML][HTML] Predicting player churn of a Free-to-Play mobile video game using supervised machine learning
K Mustač, K Bačić, L Skorin-Kapov, M Sužnjević - Applied Sciences, 2022 - mdpi.com
Free-to-play mobile games monetize players through different business models, with higher
player engagement leading to revenue increases. Consequently, the foremost goal of game …
player engagement leading to revenue increases. Consequently, the foremost goal of game …
Collaborative-Enhanced Prediction of Spending on Newly Downloaded Mobile Games under Consumption Uncertainty
With the surge in mobile gaming, accurately predicting user spending on newly downloaded
games has become paramount for maximizing revenue. However, the inherently …
games has become paramount for maximizing revenue. However, the inherently …
[HTML][HTML] Churn prediction of mobile and online casual games using play log data
Internet-connected devices, especially mobile devices such as smartphones, have become
widely accessible in the past decade. Interaction with such devices has evolved into …
widely accessible in the past decade. Interaction with such devices has evolved into …