Mapping wine business research in the International Journal of Wine Business Research: 2007-2017
Purpose The purpose of this paper is to systematically review the body of work featured in
the International Journal of Wine Business Research (IJWBR) since its transition from the …
the International Journal of Wine Business Research (IJWBR) since its transition from the …
The evolution of wine research: A 26 year historical examination of topics, trends and future direction
Purpose Wine as a research topic continues to address a plethora of diverse contexts. In
consideration of this scope and abundance of wine literature, this study aims to provide …
consideration of this scope and abundance of wine literature, this study aims to provide …
Uncorking opportunities: a bibliometric review of wine marketing literature
Purpose The wine market has witnessed intensified competition across all aspects.
However, there is a limited systematic assessment of wine marketing literature. This study …
However, there is a limited systematic assessment of wine marketing literature. This study …
A bibliometric analysis of wine economics and business research: insights, trends, and future directions
G Ruggeri, S Corsi, C Mazzocchi - International Journal of Wine …, 2023 - emerald.com
Purpose This study aims to provide a comprehensive overview of the academic landscape
in wine economics and business research over the past decades, capturing and analysing …
in wine economics and business research over the past decades, capturing and analysing …
[HTML][HTML] Three decades of research on wine marketing
J Martínez-Navarro, R Sellers-Rubio - Heliyon, 2024 - cell.com
The goal of this study is to provide a comprehensive review of the academic research into
wine marketing over the last three decades. Data from 1135 wine marketing-related …
wine marketing over the last three decades. Data from 1135 wine marketing-related …
The global wine business as a research field
UR Orth, L Lockshin, F d'Hauteville - International Journal of Wine …, 2007 - emerald.com
Purpose–This paper has the purpose of introducing the inaugural issue of the International
Journal of Wine Business Research after the re‐launch from the International Journal of …
Journal of Wine Business Research after the re‐launch from the International Journal of …
[HTML][HTML] Ten reasons why wine is a magical marketing product
L Pitt - Journal of Wine Research, 2017 - Taylor & Francis
I am honored to be taking over the editorial reins of the Journal of Wine Research (JWR). I
am also grateful for the wonderful foundation work done to the journal by Tim Unwin, and …
am also grateful for the wonderful foundation work done to the journal by Tim Unwin, and …
[HTML][HTML] Wine Consumer Studies: Current Status and Future Agendas
V Neelavar Kelkar, J Mallya, V Payini… - F1000Research, 2024 - f1000research.com
Background As wine has become more than just a drink, exploring wine consumer studies
provides a better understanding of various factors that shape the wine industry. Therefore …
provides a better understanding of various factors that shape the wine industry. Therefore …
The Journal of Wine Research: a 30-year bibliographic analysis
ABSTRACT The Journal of Wine Research (JWR) has a near 30–year history of publishing
varied articles examining aspects of viticulture, oenology and the international wine trade …
varied articles examining aspects of viticulture, oenology and the international wine trade …
[PDF][PDF] Sustaining research on wine related topics: A wine marketing manuscript about writing wine marketing manuscripts
Purpose: The purpose of the manuscript is to explore the benefits of collaboration in wine
business research. Design/methodology/approach: This topic is approached using a case …
business research. Design/methodology/approach: This topic is approached using a case …