The development of Social Media (SM) and Information & Communication Technologies
(ICTs) has conveyed important changes in the behavioural models of tourists as well as in …

Due to the emergence of Web 2.0 and consequently the increased use of social media, this
study aims to explore the role of social media in changing the behavior of tourists and the …

Technological development at the turn of the 20th and 21st centuries determined the
possibilities of communication. Internet access has resulted in the rapid development of …

One of the sectors most influenced by digitalization is tourism and the use of the Internet for
brand building is an increasingly common custom, especially by taking advantage of the …

Due to increasing popularity of internet applications, many tourism organizations such as
hotels, airline companies and travel agencies have started using internet as one of their …

This work proposes a theoretical model to explain the factors determining the intentions to
use social media when organizing and taking vacation trips. Understanding the antecedents …

In a society dominated by information, online communication between people, companies
and groups comes as an easy, normal, ordinary solution. The spectacular development of …

The tourism system mainly relies on information and communication technologies for
promotional activities, sales and when developing management relationships with …

This article discusses the use of social media by different generations in destination
marketing from a sustainable tourism perspective. In the light of the global COVID-19 …

This study sought to identify the role of social media platforms in tourism marketing and
promotion. It was also to evaluate the extent to which social media platforms used to the …