Purpose Recent research has demonstrated that people are more likely to engage with fatty
food content online. One way health advocates might facilitate engagement with healthier …

Each day, social networking sites become increasingly inundated with food imagery. Since
many of these images are of fresh, vibrant, and healthy eats, photo sharing of food through …

What motivates people to consume and engage with food media on social networks? We
adopt an evolutionary lens to suggest that the valence of people's affective state varies by …

Social media is emerging as a powerful platform for marketing communications. More than
half of the world's population, companies, influencers, and celebrities use social media …

Purpose The study aims to explore how young adults perceive cooking contents on social
media and their interaction with it. Design/methodology/approach Qualitative study using …

This study utilized Facebook and Instagram as communication channels for disseminating
evidence-based food and nutrition information to low-income adults. From February 2021 to …

Young adults are constantly exposed to energy-dense, nutrient-poor food and beverages,
particularly through advertising. Exposure can influence poor food choices and negatively …

The recent rise in popularity of social networking sites has prompted modern-day food and
beverage companies to switch their marketing objectives from the traditional top-down …

Food marketing influences eating preferences and choices, especially among adolescents,
contributing to the rise of overweight, obesity, and other chronic health disorders. Recent …

Social media have become an important source where people are exposed to visual
representations of foods. This study aims to understand what content factors contribute to the …