Determinants of using sports web portals: An empirical examination of the sport website acceptance model

Y Hur, YJ Ko, CL Claussen - International Journal of Sports Marketing …, 2012 - emerald.com
This study empirically tested the Sport Website Acceptance Model (SWAM), proposed by
Hur, Ko and Claussen (2007). The SWAM added Perceived Enjoyment (Davis et al, 1992) …

The funhouse mirror: The blogosphere's reflection of women's sports

M Hardin, B Zhong, TF Corrigan - Blogging in the global society …, 2012 - igi-global.com
Depictions of professional sports and athletes in US mainstream media have generally been
indicted for reinforcing masculine hegemony and ignoring women's and amateur sports …

[图书][B] A Relação Entre Capital Social e Desenvolvimento sustentável: Uma aplicação Aos Arranjos Produtivos Locais No Brasil

RR da Silva - 2012 - search.proquest.com
Este estudo objetiva verificar a influência do capital social sobre o desenvolvimento
sustentável de pequenas e médias empresas em Arranjos Produtivos Locais. Os objetivos …

Chapter 25 - The New Online Arena: Sport, Marketing, and Media Converge in Cyberspace: Chapter taken from Handbook of Sports and Media ISBN: 978-0-203 …

JE Mahan III, SR McDaniel - … Online Studies on the Olympic and …, 2012 - Taylor & Francis
The tremendous growth of the Internet has been argued to have altered the way in which
business is conducted across many sectors of industry, including sport and media (Boyle & …