Corporate social responsibility and SMEs' performance: mediating role of corporate image, corporate reputation and customer loyalty

TT Le - International Journal of Emerging Markets, 2023 - emerald.com
Purpose The purpose of the paper is to evaluate the essential role of corporate social
responsibility (CSR) on SMEs' performance by exploring the mediating role of corporate …

Development of a sustainable corporate social responsibility index for performance evaluation of the energy industry: A hybrid decision-making methodology

H Dinçer, S Yüksel, U Hacioglu, MK Yilmaz, D Delen - Resources Policy, 2023 - Elsevier
The ever-increasing pressure from stakeholders and policymakers on energy companies to
achieve Sustainable Development Goals (SDGs) and Corporate Social Responsibility …

Contribution of corporate social responsibility on SMEs' performance in an emerging market–the mediating roles of brand trust and brand loyalty

T Tiep Le, HQ Ngo, L Aureliano-Silva - International Journal of …, 2023 - emerald.com
Purpose The purpose of this paper is to evaluate the role of corporate social responsibility
(CSR) on small and medium-size enterprises'(SMEs') performance by exploring the role of …

Influencing factors of customer loyalty in mobile payment: A consumption value perspective and the role of alternative attractiveness

Q Zhang, SK Ariffin, C Richardson, Y Wang - Journal of Retailing and …, 2023 - Elsevier
The rapid development of mobile payment has attracted many competitors and made
customer retention a crucial issue for mobile payment service providers. This study …

The effect of corporate social responsibility on brand image and brand equity and its impact on consumer satisfaction

J Araújo, IV Pereira, JD Santos - Administrative Sciences, 2023 - mdpi.com
This paper aims to study the effect of corporate social responsibility (CSR) on brand image
and brand equity and its impact on consumer satisfaction. The study follows a quantitative …

Challenges affecting bank consumers' intention to adopt green banking technology in the UAE: A UTAUT-based mixed-methods approach

M Bouteraa, RRI Raja Hisham, Z Zainol - Journal of Islamic Marketing, 2023 - emerald.com
Purpose Sustainability has become a global need for survival in every field since the side
effects of financial development have resulted in environmental devastation. Green banking …

Determinants of CSR and green purchase intention: Mediating role of customer green psychology during COVID-19 pandemic

W Ahmad, RMS Jafar, A Waheed, H Sun… - Journal of Cleaner …, 2023 - Elsevier
COVID-19 is a viral disease also comprehended as a coronavirus pandemic that has
compelled the world to revisit business strategies to encounter COVID-19 challenges. Over …

CSR influence on brand image and consumer word of mouth: Mediating role of brand trust

I Khan, M Fatma - Sustainability, 2023 - mdpi.com
The current study aims to empirically explore consumer perceptions of corporate social
responsibility (CSR) programs and their effects on brand image, brand trust, and positive …

Ripping off regular consumers? The antecedents and consequences of consumers' perceptions of e-commerce platforms' digital power abuse

Q Chen, Y Wang, Y Gong, S Liu - Journal of Business Research, 2023 - Elsevier
Leveraging a large consumer base and algorithmic technology, e-commerce platforms
exercise digital power, notably via algorithmic price discrimination. Consumers acutely …

Research on corporate reputation: A bibliometric review of 43 years (1977− 2020)

FNR Mohd Sofian, KH Abdullah… - International Journal of …, 2023 - ijism.isc.ac
Corporate reputation is vital in today's uncertain and challenging business environment. It is
crucial for firms' long-term viability, prominence in a competitive market, and relationship …