The role of advertising in high-tech medical procedures: Evidence from robotic surgeries

TJ Yoon, TIT Kim - Journal of Marketing, 2024 - journals.sagepub.com
Hospital advertising has grown more than five-fold in the past two decades. However, unlike
detailing and advertising for prescription drugs, the topic of hospital advertising has been …

Robot Assisted Laparoscopic Surgery in Gynaecology: An Evolving Assistive Technology

S Xie, TC Wood, P Dasgupta, A Aydin - Surgical Innovation, 2024 - journals.sagepub.com
Laparoscopic surgery is extensively utilized to treat a range of gynaecological conditions
and pathologies. The advantages of laparoscopic surgery include the minimalization of …

[HTML][HTML] Changes in anti-Müllerian hormone values for ovarian reserve after minimally invasive benign ovarian cystectomy: comparison of the Da Vinci robotic systems …

Y Park, A Song, J Jee, N Bae, S Oh, JH Shin… - Scientific Reports, 2024 - nature.com
To investigate the impact on the ovarian reserve after minimally invasive ovarian cystectomy
using two platforms, the Da Vinci robotic system (Xi and SP) and the laparoscopic system …

[HTML][HTML] A case control study of vNOTES hysterectomy with the da Vinci surgical system and conventional vNOTES hysterectomy

C Zhang, D Liu, Q Zhang, Q Li, L He, Y Lin, H Ge - Medicine, 2024 - journals.lww.com
The aim of the case control study was to compare surgical outcomes of transvaginal natural
orifice transluminal endoscopic surgery (vNOTES) hysterectomy with the da Vinci surgical …

[HTML][HTML] Robotic-assisted plate fixation of the anterior acetabulum-clinical description of a new technique

K Kabir, FC von Rundstedt, J Roos… - Journal of Orthopaedic …, 2024 - Springer
Introduction We present a detailed procedure for the robotic-assisted plate osteosynthesis of
an anterior acetabular fracture. The purpose of this work was to describe a robotic-assisted …

Preexisting Gynecologic Conditions Associated with Chronic Pelvic Pain in Veterans Undergoing Hysterectomy for Benign Indications: Impact on Minimally Invasive …

AS Wang, AS Bossick, GM Lamvu… - Journal of …, 2024 - liebertpub.com
Objectives: This article describes the prevalence of preexisting gynecologic conditions
associated with chronic pelvic pain (CPP) in veterans having hysterectomy for benign …

Determinants of Surgical Approach for Benign Outpatient Hysterectomy

JL Whiteside, D Tumin, JP Hildebrand… - Journal of Minimally …, 2024 - Elsevier
ABSTRACT Study Objective Identify determinants of the surgical approach to a benign,
outpatient, minimally invasive hysterectomy. Design A cross-sectional sample of patients …

[HTML][HTML] Comparison of Intraoperative and Postoperative Bleeding Risks Between Robot-assisted and Laparoscopic Hysterectomy

TY Kim, SH Park, JH Sang, JI Choi… - Clinical and Experimental …, 2024 - imrpress.com
Background: This study aimed to compare bleeding risks between robot-assisted and
laparoscopic hysterectomy and to provide a guidance for selection of surgical methods to …

Post launch physician relationships

G Haynes - Innovation Anesthesiology, 2024 - Elsevier
Worldwide the public embraces medical technology. It is credited for improving care and
patients believe that newer tech is better and more likely to assure good health. As much as …

Cost-effectiveness of robot-assisted total hysterectomy for benign pathologies compared to laparoscopic surgery: a retrospective study with propensity score

R Paul-Dehlinger, A Vappereau, A Le Bras, J Oliveira… - 2024 - researchsquare.com
Background Hysterectomy for benign pathologies is one of the most common gynecological
surgeries. In recent years, robotic surgery has become an alternative to traditional surgery …