An empirical investigation of online review helpfulness: A big data perspective
This study investigates the determinants of online review helpfulness, adopting various
predictors from three dimensions of the online review management: source factors, review …
predictors from three dimensions of the online review management: source factors, review …
Trying before buying: The moderating role of online reviews in trial attitude formation toward mobile applications
GH Huang, N Korfiatis - International Journal of Electronic …, 2015 - Taylor & Francis
Online reviews on mobile app marketplaces help consumers evaluate whether a mobile app
fits their needs before upgrading or purchasing it. This study explores how online reviews …
fits their needs before upgrading or purchasing it. This study explores how online reviews …
News information and tour guide occupational stigma: Insights from the stereotype content model
This study analyzes the relationship between news information and the occupational stigma
(OS) experienced by tour guides using the Stereotype Content Model (SCM) and Behaviors …
(OS) experienced by tour guides using the Stereotype Content Model (SCM) and Behaviors …
Factors influencing Generation Y consumers' perceptions of eWOM credibility: a study of the fast-food industry
RM Shamhuyenhanzva, E Van Tonder… - … Review of Retail …, 2016 - Taylor & Francis
Abstract eWOM communication is certainly one of the most influential drivers of purchase
decisions. However, little knowledge is available on the factors that influence the …
decisions. However, little knowledge is available on the factors that influence the …
The joint effect of association-based corporate posting strategy and eWOM comment valence on social media
Purpose Consumers tend to form their perceptions about a company via two associations:
corporate ability (CA) that centers on expertise in producing quality products and corporate …
corporate ability (CA) that centers on expertise in producing quality products and corporate …
Determinants of online professor reviews: an elaboration likelihood model perspective
Purpose Drawing on the elaboration likelihood model (ELM), the authors examine the
influence of perceived professor teaching qualities, as central cues, on online professor …
influence of perceived professor teaching qualities, as central cues, on online professor …
Relationship Electronic Word of Mouth With College Image
D Damayanti, AP Subriadi - IPTEK Journal of Proceedings Series, 2017 - iptek.its.ac.id
Globalization in higher education has a direct impact on competition among universities in
Indonesiawhich becomes keener. The competition motivates each university to continuously …
Indonesiawhich becomes keener. The competition motivates each university to continuously …
Understanding the perceived quality of professors' teaching effectiveness in various disciplines: the moderating effects of teaching at top colleges
Measuring the perceived quality of professors' teaching effectiveness is a critical issue in
higher education. This study involves a large-scale data exploration with a sample of 16,802 …
higher education. This study involves a large-scale data exploration with a sample of 16,802 …
The effect of “anonymous reviewer”: A study of anonymity, affect intensity, and message valence in the cyberspace
This study aims to illustrate how anonymity, together with affect intensity and message
valence, affects message receivers' responses. A 2 (anonymous vs. revealed identity)× 2 …
valence, affects message receivers' responses. A 2 (anonymous vs. revealed identity)× 2 …
University Educators' Experiences of Teaching Abroad: The Promotion of Cross-Cultural Competence.
SC Dwyer - Canadian Journal for the Scholarship of Teaching and …, 2019 - ERIC
As university classrooms become increasingly culturally diverse, how can educators learn to
meet the needs of all of their students? Teaching abroad is an immersion activity that creates …
meet the needs of all of their students? Teaching abroad is an immersion activity that creates …