Purpose–Adoption of the metaverse may increase cybersecurity risks. This study evaluates
the literature on metaverse and cybersecurity in the digital era. Method–A narrative …

The widespread adoption of digital technologies in various economic activities paves the
way for the establishment of a unified digital space. ChatGPT, an artificial intelligence …

As the world of commerce evolves rapidly with the digital transformation, understanding the
dynamics of social commerce (s-commerce) becomes increasingly critical. This study delves …

Objective: This study reviewed the mediating role of student satisfaction between perceived
usefulness and perceived ease of use of TAM and intention to use an English online …

Objective: Vocabulary, a critical aspect of learning a foreign language, is extremely
important. Communication is impossible without a diverse vocabulary. A strong vocabulary …

The COVID-19 outbreak posed a significant economic threat to small and medium
enterprises (SMEs). Despite its negative impact on the economy and SMEs, the pandemic …

This study aims to explain the expectations parents have in sending their children to study in
international schools in Nonthaburi, Thailand, in terms of teaching and learning courses …

This study aims to explore digital improvements to microfinance in Bangladesh. A qualitative
approach was used as the research strategy. In-depth interviews were conducted with ten …

This study aims to explain the antecedent attributes of customer satisfaction and loyalty in
the coffee shop business domain in Krabi, Thailand. The marketing mix approach (4Ps) …

In the dynamic landscape of modern consumer behavior, understanding the intricate
interplay between psychological states and consumption patterns is imperative. This …