Demand-side policies to encourage the use of generic medicines are important to increase
their use. A plethora of different demand-side policies has already been initiated by …

Background In spite of being the 'pharmacy of the world', access to essential medicines for a
large majority of Indians is constrained by both physical and financial reasons. According to …

The research in the literature review on Internet of Things (IoT) adoption from an individual
consumer viewpoint is minimal and has not yet been fully investigated. Therefore, the …

The sluggish development of European generic drug markets depends heavily on demand
side factors, and more specifically, patients' and doctors' loyalty to branded products. Loyalty …

Background Developed countries use generic competition to contain pharmaceutical
expenditure. China, as a developing and transitional country, has not yet deemed an …

Introducción: El análisis de la prescripción de Especialidades Farmacéuticas Genéricas es
útil para normar políticas y establecer bases para campañas de sensibilización en los …

Objectives: To investigate the impact of an educational intervention on doctors' knowledge
and perceptions towards generic medicines and their generic (international non-proprietary …

Purpose Due to the proliferation of generic medicines, pharmaceutical marketing has
become increasingly competitive, and marketing executives are now focusing their attention …

The factors influencing General Practitioners'(GPs) prescribing behavior are diverse in terms
of health care policies and regulations, GPs' education and experience, demographic trends …

Background Although affordable generics could probably contribute to the solution of rapidly
increasing pharmaceutical expenditure, those drugs are prescribed at a lower rate in China …