Attracting international spectators to a sport event held in Asia: The case of Formula One Petronas Malaysia Grand Prix
Purpose The purpose of this paper is to examine the systematic influence of core product
features, event operation quality, sport fan identification, and image of host city as a tourism …
features, event operation quality, sport fan identification, and image of host city as a tourism …
To stay or not to stay? Japanese spectators' event-related perspectives on a professional golf tournament
Y Watanabe, JJ Zhang - Managing Sport and Leisure, 2019 - Taylor & Francis
Purpose: The purpose of this study was to examine the impact of core product features and
event operations on spectators' desire to stay at professional golf tournaments held in …
event operations on spectators' desire to stay at professional golf tournaments held in …
[PDF][PDF] Understanding service quality in satisfaction at Korean Ladies' Professional Golf Association Tournament: gender differences of spectators
J Son, J Sung, Y Choi - Journal of Physical Education and Sport, 2018 - efsupit.ro
The primary purpose of this study was to examine the relationship between service quality
and customer satisfaction for spectators in attendance at a Korea Ladies' Professional Golf …
and customer satisfaction for spectators in attendance at a Korea Ladies' Professional Golf …
Perceived Service Quality and Overall Satisfaction: From a Segmentation Perspective Unique to Golf Spectators
T Tokuyama, C Greenwell, J Deguchi… - Journal of Applied …, 2023 - trace.tennessee.edu
The purpose of the current study is to examine differences in the relationships between
specific aspects of the service encounter and customer satisfaction attributable to …
specific aspects of the service encounter and customer satisfaction attributable to …
Influence of the return of spectators from the physical quality of football stadiums with the mediation of satisfaction
M Noori Khanyourdi, S Tabesh… - Sports Marketing …, 2023 - gsmsmr.uok.ac.ir
Sports spectators are an important part of the professional sports landscape. Spectators are
economically important to clubs, as clubs earn money through ticket sales and provide the …
economically important to clubs, as clubs earn money through ticket sales and provide the …
Brand awareness of green sponsorship announcements
Y Tsuji, BP McCullough - Journal of Contemporary Athletics, 2019 - search.proquest.com
The examination of sponsoring partnerships is important to understand whether the
objectives of the sponsor (eg, increased brand awareness, brand image) are accomplished …
objectives of the sponsor (eg, increased brand awareness, brand image) are accomplished …
Jääkiekon MM-kisakokemuksen kehittäminen palvelumuotoilun avulla: Case Suomen Jääkiekkoliitto & Lippupiste Oy
JE Pakarinen - 2022 - osuva.uwasa.fi
Tutkielma toteutettiin toimeksiantona Suomen Jääkiekkoliitolle ja Lippupiste Oy: lle osana
asiakaskokemuksen kehittämistä jääkiekon MM-kisoissa 2022. Tutkimuksen tarkoitus oli …
asiakaskokemuksen kehittämistä jääkiekon MM-kisoissa 2022. Tutkimuksen tarkoitus oli …