Operationalizing salesperson performance with secondary data: aligning practice, scholarship, and theory

W Bolander, NN Chaker, A Pappas… - Journal of the Academy of …, 2021 - Springer
Despite the large body of research that examines the determinants of salesperson
performance, significant variation exists regarding how scholars can operationalize …

Individual ambidexterity in SMEs: Towards a typology aligning the concept, antecedents and outcomes

T Mu, A Van Riel, R Schouteten - Journal of Small Business …, 2022 - Taylor & Francis
Individual ambidexterity is of vital importance to the competitive advantage of organizations,
especially small and medium enterprises (SMEs). Yet the ambiguous conceptualization in …

Sales profession and professionals in the age of digitization and artificial intelligence technologies: concepts, priorities, and questions

J Singh, K Flaherty, RS Sohi… - Journal of Personal …, 2019 - Taylor & Francis
Recognizing the rapid advances in sales digitization and artificial intelligence technologies,
we develop concepts, priorities, and questions to help guide future research and practice in …

Increasing resilience by creating an adaptive salesforce

A Sharma, D Rangarajan, B Paesbrugghe - Industrial Marketing …, 2020 - Elsevier
During disruptions such as the COVID-19 pandemic, the resilience of any commercial
organization becomes a critical characteristic. This paper examines the flexibility of the sales …

The role of climate: implications for service employee engagement and customer service performance

B Menguc, S Auh, V Yeniaras, CS Katsikeas - Journal of the Academy of …, 2017 - Springer
This research attempts to challenge the resource–engagement and engagement–
performance linkage of the job demands–resources model by testing these links under the …

Salesperson ambidexterity and customer satisfaction: examining the role of customer demandingness, adaptive selling, and role conflict

R Agnihotri, CB Gabler, OS Itani… - Journal of Personal …, 2017 - Taylor & Francis
This research investigates the effects of sales-service ambidexterity on salesperson role
perceptions, behaviors, and customer satisfaction. Using a business-to-business …

Social media in B2B sales: why and when does salesperson social media usage affect salesperson performance?

M Bowen, C Lai-Bennejean, A Haas… - Industrial Marketing …, 2021 - Elsevier
The importance of social media usage by B2B salespeople has been well documented in
the sales literature. In particular, a B2B salesperson's use of social media to prospect for …

Effective implementation of predictive sales analytics

J Habel, S Alavi, N Heinitz - Journal of Marketing Research, 2024 - journals.sagepub.com
Sales managers are unlikely to reap the benefits of implementing predictive analytics
applications when salespeople show aversion to or lack understanding of these …

More than money: establishing the importance of a sense of purpose for salespeople

V Good, DE Hughes, H Wang - Journal of the Academy of Marketing …, 2022 - Springer
Much of the current research on salesperson motivation focuses on extrinsic reward
expectancy related to compensation, contests, incentives, and quotas. We find that while …

Unpacking the relationship between sales control and salesperson performance: a regulatory fit perspective

CS Katsikeas, S Auh, S Spyropoulou… - Journal of …, 2018 - journals.sagepub.com
The literature examining the effect of sales control on salesperson performance is, at best,
equivocal. To reconcile inconsistencies in empirical findings, this research introduces two …