Social media analytics and metrics for improving users engagement

IC Drivas, D Kouis, D Kyriaki-Manessi… - Knowledge, 2022 - mdpi.com
Social media platforms can be used as a tool to expand awareness and the consideration of
cultural heritage organizations and their activities in the digital world. These platforms …

University archives: the research road travelled and the one ahead

C Chrysanthopoulos, I Drivas, D Kouis… - Global Knowledge …, 2023 - emerald.com
Purpose University archives (UA) are the bridge between the past and the present and serve
as a beacon for highlighting the contribution of academic institutions to society. Although the …

Speed matters: What to prioritize in optimization for faster websites

C Xilogianni, FR Doukas, IC Drivas, D Kouis - Analytics, 2022 - mdpi.com
Website loading speed time matters when it comes to users' engagement and conversion
rate optimization. The websites of libraries, archives, and museums (LAMs) are not an …

Achieve branding excellence in the digital world by capitalizing on search engine optimization (SEO)

S Tewari - Academy of Marketing Studies Journal, 2023 - search.proquest.com
In the era of high competition, organizations have to leverage their strengths and focus more
on efficiency to sustain themselves in an ever-evolving offline as well as online market …

[HTML][HTML] Posicionamiento orgánico en motores de búsqueda, su relevancia científica y tendencias de investigación

HA Rodríguez Orejuela, CF Osorio Andrade… - Revista Universidad y …, 2023 - scielo.org.co
Con el crecimiento del mercado digital en los últimos años y el impulso-generado por el
confinamiento a causa de la pandemia-a las negociaciones en ecosistemas digitales, el …

Increasing the Speed and Performance of the Drupal CMS Server for Industrial IoT Technologies

V Satsyk, D Cagáňová, O Reshetylo… - … on Automation and …, 2023 - Springer
In this paper, the methods of increasing the speed and performance of the Drupal CMS-
based server in Industrial IoT (IIoT) technologies were analyzed. Three main load …

Enhancing Efficiency of Crowdfunding Campaign Financing: The Role of Search Engine Optimization and Social Media

S Sagot, NB Arfa - … Journal of Strategic Decision Sciences (IJSDS), 2023 - igi-global.com
This study aims to investigate the impact of off-page communication factors on success of
crowdfunding campaigns. While previous research mainly focused on on-page …

Pengaruh Konten Semantik Dan Schema Markup Terhadap Vibilitas Performa Wbsite Di Mesin Pencari: Studi Empiris Visitkemuning. Com

AR Yulianto - 2024 - eprints.ums.ac.id
Penelitian ini dilakukan untuk mengevaluasi pengaruh pembaharuan konten semantik dan
implementasi schema markup terhadap performa SEO situs web VisitKemuning. com …

Στρατηγική ανάπτυξη οργανικής επισκεψιμότητας ιστοσελίδων στους οργανισμούς πληροφόρησης

Β Τσάτσαρη - 2023 - polynoe.lib.uniwa.gr
Η ανάπτυξη τεχνικών ψηφιακού μάρκετινγκ με στόχο την χρήση και αξιοποίηση τεχνολογιών
πληροφόρησης σε επιχειρησιακό επίπεδο αποτελεί έναν αρκετά πρωτοποριακό …

Ιστοσελίδες μουσείων και αξιολόγηση της ευχρηστίας τους

Μ Τσούνης - 2024 - polynoe.lib.uniwa.gr
Η ταχύτητα φόρτωσης μιας ιστοσελίδας έχει κρίσιμη σημασία, καθώς επηρεάζει άμεσα την
αλληλεπίδραση των χρηστών με το περιεχόμενο της. Το γεγονός αυτό αφορά άμεσα και τις …