Destination marketing: The use of technology since the millennium
SCH Li, P Robinson, A Oriade - Journal of destination marketing & …, 2017 - Elsevier
This editorial presents an overview of studies contained in this special issue. Recognising
that destination management and marketing remains a key field of academic study and as …
that destination management and marketing remains a key field of academic study and as …
Using a systemic approach to assess Internet marketing communication within hospitality industry
T Semerádová, JN Vávrová - Tourism Management Perspectives, 2016 - Elsevier
Due to their direct connection with tourism, the accommodation and hospitality industries
belong among the leading service sectors that, with the arrival of the Internet, had to …
belong among the leading service sectors that, with the arrival of the Internet, had to …
Accessible tourism: using technology to increase social equality for people with disabilities
T Domínguez Vila, L Rubio-Escuderos… - Tourism …, 2024 - emerald.com
Purpose Information and communication technologies are being increasingly used across
various sectors including the tourism industry. However, equitable access to online …
various sectors including the tourism industry. However, equitable access to online …
Official websites as a tourism marketing medium: A contrastive analysis from the perspective of appraisal theory
G Wu - Journal of Destination Marketing & Management, 2018 - Elsevier
This article provides a discourse analysis of the online tourism marketing of two tourist
destinations–Hangzhou and London–with the purpose of examining how destinations from …
destinations–Hangzhou and London–with the purpose of examining how destinations from …
A study of e-commerce adoption by tourism websites in China
K Cao, Z Yang - Journal of Destination Marketing & Management, 2016 - Elsevier
Planning and booking a trip online is now increasingly common for travelers. This study
evaluated 258 Chinese tourism websites (CTWs) using a content analysis technique that …
evaluated 258 Chinese tourism websites (CTWs) using a content analysis technique that …
Gender differences in user perception of usability and performance of online travel agency websites
Z Huang, J Mou - Technology in Society, 2021 - Elsevier
The success of online travel business largely depends on the usability of online travel
agency websites, and, hence, the need to rigorously evaluate such websites. Gender-a key …
agency websites, and, hence, the need to rigorously evaluate such websites. Gender-a key …
Maturity and development of high-quality restaurant websites: A comparison of Michelin-starred restaurants in France, Italy and Spain
High-quality restaurants have become key assets in the economies of many countries and
are often considered attractors of tourism in themselves. Therefore, the aim of this study is to …
are often considered attractors of tourism in themselves. Therefore, the aim of this study is to …
Evaluation of hotel websites using the multicriteria analysis of PROMETHEE and GAIA: Evidence from the five-star hotels of Mashhad
M Ostovare, MR Shahraki - Tourism Management Perspectives, 2019 - Elsevier
E-commerce has grown considerably with increasing access to the Internet. As a means of e-
commerce, websites play a vital role in the hotel industry. The most important task of any …
commerce, websites play a vital role in the hotel industry. The most important task of any …
The challenge of digital marketing in health tourism: the case of Spanish health resorts
Internet presence is essential for tourism companies. Health resorts are a tourism resource
of prime importance for the image of a wellness tourism destination. This paper analyses the …
of prime importance for the image of a wellness tourism destination. This paper analyses the …
Tourism destination marketing: Academic knowledge
M Sotiriadis - Encyclopedia, 2020 - mdpi.com
Definition A holistic, multi-organization view of marketing or destination management
organizations (DMOs) who must muster the best efforts of many partner organizations and …
organizations (DMOs) who must muster the best efforts of many partner organizations and …