Green marketing as a part of the socially responsible brand's communication from the aspect of generational stratification
Green marketing is focused on a responsible approach to the environment, which is
integrated into various areas of society. In order to build a successful and socially …
integrated into various areas of society. In order to build a successful and socially …
Potential of marketing communication as a sustainability tool in the context of castle museums
Based on the OECD research from 2020, tourism is one of the biggest and fast-growing
sectors of the world economy. Tourism plays a key role in job creation as well as in added …
sectors of the world economy. Tourism plays a key role in job creation as well as in added …
The usage of the CSR concept and its communication in Slovak companies in the process of globalization
M Nadanyiova, J Majerova… - SHS Web of …, 2021 - shs-conferences.org
The socially responsible communication is focused on the visibility of the social, economic
and environmental responsible activities of the company through a variety of communication …
and environmental responsible activities of the company through a variety of communication …
[PDF][PDF] Potential of Marketing Communication as a Sustainability Tool in the Context of Castle Museums. Sustainability 2021, 13, 8191
Based on the OECD research from 2020, tourism is one of the biggest and fast-growing
sectors of the world economy. Tourism plays a key role in job creation as well as in added …
sectors of the world economy. Tourism plays a key role in job creation as well as in added …