Purpose As a frequently observed business phenomenon, the use of product scarcity to
improve a product's market performance has received increasing attention from both …

Buying frenzies caused by a firm's intentional undersupplying of a new product are
frequently evident in several industries including electronics (cell phones, video games) …

Advance selling occurs when consumers order a firm's product prior to the regular selling
season. It reduces uncertainty for both the firm and the buyers and enables the firm to better …

In industries such as electronics, automobiles, and luxury goods, we have observed
numerous cases of intentional undersupply when a new product is introduced. Previous …

In settings where goods are rivalrous and low fixed prices lead to excess demand,“buying
frenzies” can create an inequitable allocation of consumption if some types of consumers …

My dissertation is comprised of three essays in marketing and applied microeconomics. The
first two essays focus on the effects of scarcity and co-branding in the fashion industry, and …

Clubs are typically experience goods. Potential members cannot ascertain precisely
beforehand their quality (dependent endogenously on the club's facility investment and …

This paper presents a model to explain the role of the welfare of shopping customers is
conducted on the success of commercial complexes in the country. Based on data …

این پژوهش باهدف ارائه مدلی به‌منظور تبیین نقش رفاه خرید مشتریان بر موفقیت مجتمع های تجاری
در کشور انجامگرفته است. پژوهش حاضر از نظر هدفکاربردی و بر اساس روش گردآوری داده ها، پژوهشی …‎