Despite the increasing prevalence of social media usage in health care contexts, its impact
on skin cancer prevention and awareness has not been largely investigated. We conducted …

There is an abundance of messages on food and health communicated nowadays by
diverse stakeholders, including nutrition and health experts, food industries, celebrity chefs …

Inconsistent results published in previous studies make it difficult to determine the precise
effect of consumer knowledge on their acceptance of functional foods. We conducted a …

Many social networking sites have been thought to break down traditional hierarchies in
terms of society and global geography (Lewis, 2017). As an example, Twitter empowers …

This study investigated how exposure to negative and misleading online comments about
the COVID-19 vaccination persuasive messages and the ensuing corrective rebuttals of …

La educación alimentaria nutricional es la combinación de estrategias educativas,
acompañadas de apoyos ambientales, diseñadas para facilitar la adopción voluntaria de …

Direct-to-consumer genetic testing (DTC GT) diagnostic tools do not entail referral through a
healthcare provider and are used by consumers to screen for genetic health risk …

Introduction The relationships between above-the-line (ATL) and below-the-line (BTL)
communication and advertising strategies have been studied in many fields and procedures …

Objectives: WhatMakesUs is a digital media campaign aimed at reducing mental health
stigma in the Greater Omaha-Council Bluffs metropolitan area. This study evaluated the …

Background Heart failure (HF) is a complex and life-threatening syndrome associated with
significant morbidity and mortality. While TikTok has gained popularity as a social media …