[HTML][HTML] Digital transformation: A multidisciplinary reflection and research agenda
Digital transformation and resultant business model innovation have fundamentally altered
consumers' expectations and behaviors, putting immense pressure on traditional firms, and …
consumers' expectations and behaviors, putting immense pressure on traditional firms, and …
[HTML][HTML] How can organizations leverage big data to innovate their business models? A systematic literature review
The use of big data has garnered increasing importance in academic research and
managerial practice thanks to the benefits it can produce in terms of innovation. However …
managerial practice thanks to the benefits it can produce in terms of innovation. However …
Determinants of big data analytics adoption in small and medium-sized enterprises (SMEs)
P Maroufkhani, M Iranmanesh… - Industrial Management & …, 2023 - emerald.com
Purpose The study challenges the assumption of independence among Technological,
Organizational and Environmental (TOE) factors and investigates the influence of TOE …
Organizational and Environmental (TOE) factors and investigates the influence of TOE …
Big data analytics adoption: Determinants and performances among small to medium-sized enterprises
Big data analytics (BDA) adoption is a game-changer in the current industrial environment
for precision decision-making and optimal performance. Nonetheless, the determinants or …
for precision decision-making and optimal performance. Nonetheless, the determinants or …
The impact of sustainable development strategy on sustainable supply chain firm performance in the digital transformation era
K Nayal, RD Raut, VS Yadav… - … Strategy and the …, 2022 - Wiley Online Library
Availability of limited resources presents the need for sustainable development strategies to
achieve sustainable performance. However, in the era of digitalization and globalization …
achieve sustainable performance. However, in the era of digitalization and globalization …
Social media and entrepreneurship research: A literature review
AST Olanrewaju, MA Hossain, N Whiteside… - International journal of …, 2020 - Elsevier
The rise of social media has led to changes in how entrepreneurs carry out their day-to-day
activities. Studies on social media and entrepreneurship are relatively new and fragmented …
activities. Studies on social media and entrepreneurship are relatively new and fragmented …
Evaluating the impact of big data analytics usage on the decision-making quality of organizations
Big data initiatives are critical for transforming traditional organizational decision making into
data-driven decision making. However, prior information systems research has not paid …
data-driven decision making. However, prior information systems research has not paid …
Big data and business analytics: A research agenda for realizing business value
As organizations strive to achieve a competitive edge over their rivals, big data and business
analytics are now playing an increasingly important role in realizing performance gains [1] …
analytics are now playing an increasingly important role in realizing performance gains [1] …
[HTML][HTML] The role of the social and technical factors in creating business value from big data analytics: A meta-analysis
Big data analytics (BDA) has recently gained importance as an emerging technology for
handling big data. The use of advanced techniques with differing levels of intelligence, such …
handling big data. The use of advanced techniques with differing levels of intelligence, such …
Digital marketing in SMEs via data-driven strategies: Reviewing the current state of research
JR Saura, D Palacios-Marqués… - Journal of Small …, 2023 - Taylor & Francis
The development of the Internet and the implementation of traditional marketing strategies
have given rise to the emergence of digital marketing strategies exploited both by SMEs and …
have given rise to the emergence of digital marketing strategies exploited both by SMEs and …