Sustainability has always been a concern of humankind in one form or the other. Still, it has
come into sharper focus after the promulgation of the sustainable development goals in …

The purpose of this study is to analyze the effect of viral marketing and purchase intention,
the influence between viral marketing and supply chain performance, the influence buzz …

The purpose of this study was to analyze the relationship between buzz and viral marketing
strategy on supply chain performance and visit interest of restaurants in Banten Indonesia …

Purchase intention has been acknowledged as an important factor influencing businesses'
sales performances and sustainability. Thus, finding factors that influence purchase intention …

This study aims to determine the effect of supply chain visibility on business performance, to
determine the effect of supply chain flexibility on business performance and to determine the …

This research investigated and critically evaluated Jordanian university students'
smartphone buying intentions. It critically reviewed relevant literature and conducted a focus …

In the era of industrial revolution 4.0 and globalization, tourism as a commodity that is
needed by almost every individual, by carrying out tourism activities can increase creativity …

The purpose of this study was to analyze the relationship between service quality and
customer satisfaction, to analyze the relationship between service quality and customer …

With the rapid economic growth and increased national income year by year, individuals
and families have an increasingly greater demand for financial products. Banks' sales of …

This study investigates the impact of social crowding in casual dining restaurants on
consumers' perceived territoriality and behavior intentions. A survey of 462 consumers …