Analisis Pengaruh Citra Merek, Kualitas Produk Dan Harga Terhadap Keputusan Pembelian Mobil Honda Brio Di Bogor

M Iqbal, H Nastiti - Jurnal Akuntansi dan Pajak, 2022 - jurnal.stie-aas.ac.id
Abstract The Honda Brio car obtained the highest car sales figure in Indonesia in 2020 but
has a lower brand image than its competitors as measured by the Top Brand Index. Based …