Influence Decoded: Challenges and Opportunities Shaping the Future of Influencer Marketing Research

S Harambašić, V Škare - Market-Tržište, 2024 - hrcak.srce.hr
Purpose: This paper presents a comprehensive exploration of the theoretical underpinnings
of influencer marketing, with a particular emphasis on identifying and elaborating on key …

تأثير تعرض طالبات الجامعة لحسابات المؤثرات الإناث عبر شبكات التواصل الاجتماعي على إدراكهن للواقع الاجتماعي

علي - مجلة البحوث الإعلامية, 2024‎ - jsb.journals.ekb.eg
ركَّزت الدراسة الحالية على رصد تأثير متابعة طالبات الجامعة لحسابات المؤثرات الإناث Female
Influencers عبر شبكات التواصل الاجتماعي في إدراكهن للواقع الاجتماعي المُحيط بهن، واعتمدت …

Influence Decoded: Challenges and Opportunities Shaping the Future of Influencer Marketing Research

D UTJECAJA, I IZAZOVI, PKO BUDUĆNOST… - ceeol.com
Purpose: This paper presents a comprehensive exploration of the theoretical underpinnings
of influencer marketing, with a particular emphasis on identifying and elaborating on key …

Influencer endorsement efficacy: effect of source characteristics on consumer behavior variables

JGS Farahani - skemman.is
Social media influencer marketing is on the rise, and many marketers now plan to start using
social media influencers (SMIs). The challenge is that everyone on social media is …

[PDF][PDF] A Qualitative Study on Instagram and Fundraising on Indonesia Start-up Social Enterprise: The case of@ id. Volunteer

WH Adnan, S Alam, NS Realtya… - Proceedings of 4th USM …, 2022 - researchgate.net
A social company in Indonesia that is just getting off the ground is looking for investment via
social media. Instagram on of the social media platform that has recently been used as a …

[PDF][PDF] Islamic water auctioning market in Sultanate of Oman: Operation and institutional arrangements of three aflaj case study

M Al-Marshoudi, S Ahmed, J Sulong - Proceedings of 4th USM …, 2022 - researchgate.net
Aflaj (singular falaj) institutional arrangements/traditional knowledge and its inherited
management hierarchy, based on Muslim jurist view, provided a continuous adaptation to …

[引用][C] Ready, Set, Action: The Role of Digital Media Tools in Harnessing Youth Power for Greater Cultural Understanding

SMC Mauleon, ACP Dalizon