Innovation capabilities (ICs) represent a crucial source of competitive advantage for firms.
However, the literature on ICs is extensive, leading to a diverse understanding of their …

This research aims to investigate the role of Industry 4.0 in the production and service sector
in Pakistan. It therefore considers five Industry 4.0 factors, namely big data, smart factory …

Purpose: To examine the impact of artificial intelligence-assisted social media marketing
(AISMM) on the performance of startup businesses of small and medium enterprises (SMEs) …

This study investigates the impact of Industry 4.0 on the performance of the cargo logistic
business (service sector) in Bangladesh and Canada. Our drivers of Industry 4.0 include big …

Purpose The aim of this paper is to explore how small and medium enterprises (SMEs) in
Taiwan employ technology to participate in global supply chains so as to respond to the …

Making strategic decisions in a dynamic business environment has become a challenge for
business people, especially in small and medium-sized enterprises (SMEs). Contextual …

This study aims to bridge the theoretical gap in the relationship of business ability to build
relationships with marketing performance in the digital economy era, marked by the …

Our paper analyzes close collaboration between a manufacturer of domestic appliances and
consumer electronics and its customers. It reflects on the inclusion of open innovation by …

The article analyzes the textile industry of Kazakhstan, considers its main problems and
gives the main ways to increase the competitiveness of the industry by increasing the …

Companies are encouraged to make changes and improve business processes to achieve
performance and competitiveness. For these purposes, industrial engineering methods can …