Since its emergence, mobile applications market has been attracting the attention of all
kinds of businesses due to the lucrative opportunities apps offer and the market's low …

We study the effect of the volume of consumer reviews on the purchase likelihood
(conversion rate) of users browsing a product page. We propose using the exponential …

In order for a sustainable product to be successful in the market, designers must create
products that are not only sustainable in reality but are also sustainable as perceived by the …

In recent years, an increasing number of health diagnosis mobile apps have been
developed and marketed to assist health professionals in the process of diagnosis. Yet …

Success breeds success in many mass market industries, as well known products gain
further consumer acceptance because of their visibility. However, new products must …

Motivated by applications in retail, online advertising, and cultural markets, this paper
studies the problem of finding an optimal assortment and positioning of products subject to a …

Housing and neighbourhoods have an important contribution to make to our wellbeing and
our sense of our place in the world. This book, written for a lay audience (with policy makers …

We propose a simple model of an idealized online cultural market in which N items,
endowed with a hidden quality metric, are recommended to users by a ranking algorithm …

Consumer demand is the need for product characteristics expressed in their own words,
which is the basis for producers to develop product recommendations. The extraction and …

We study four promotions offered on Apple's mobile app store that vary in user exposure,
price discount and redemption procedure. We find that promotions that are full-price …