Survey questions asking about taboo topics such as sexual activities, illegal behaviour such
as social fraud, or unsocial attitudes such as racism, often generate inaccurate survey …

A rich and diverse literature exists on the effects that human interviewers can have on
different aspects of the survey data collection process. This research synthesis uses the …

Amidst discontent over America's growing diversity, many white Americans now view the
political world through the lens of a racial identity. Whiteness was once thought to be …

Das Buch bietet eine praxisnahe und kritische Einführung in die qualitative Forschung und
die Theorie und Praxis der wichtigsten Methoden zur Durchführung qualitativer Interviews …

Black Americans are by far the most unified racial group in American electoral politics, with
80 to 90 percent identifying as Democrats—a surprising figure given that nearly a third now …

We know a lot about best practices with regard to questionnaire design but there is also a lot
we don't know and lots of future research that is needed. Many of the other contributors to …

The Fifth Edition of Floyd J. Fowler Jr.'s bestselling Survey Research Methods presents the
very latest methodological knowledge on surveys. Offering a sound basis for evaluating how …

In this 1992 book John Zaller develops a comprehensive theory to explain how people
acquire political information from elites and the mass media and convert it into political …

The Third Edition of this bestselling resource provides clear, step-by-step guidance for new
and experienced interviewers to help them develop, shape, and reflect on interviewing as a …

The Reasoning Voter is an insider's look at campaigns, candidates, media, and voters that
convincingly argues that voters make informed logical choices. Samuel L. Popkin analyzes …