Recommendations for using the case study method in international business research.
T Vissak - Qualitative Report, 2010 - ERIC
The case study method has not been as frequently used in international business (IB)
research as quantitative methods. Moreover, it has been sometimes misused and quite often …
research as quantitative methods. Moreover, it has been sometimes misused and quite often …
Archival research: A neglected method in organization studies
Purpose Archival research is a much under-rated and under-utilized method of research in
management studies. Yet multi-disciplinary undertakings being observed in recent times …
management studies. Yet multi-disciplinary undertakings being observed in recent times …
[HTML][HTML] The development of international e-commerce in retail SMEs: An effectuation perspective
There is an urgent need in the field of international entrepreneurship to elucidate how SMEs
can pursue new opportunities in a digital international business environment. The purpose …
can pursue new opportunities in a digital international business environment. The purpose …
Doing research in the business world
DE Gray - 2019 - torrossa.com
Untitled Page 1 Page 2 DOING RESEARCH BUSINESS WORLD IN THE Page 3 Sara Miller
McCune founded SAGE Publishing in 1965 to support the dissemination of usable knowledge …
McCune founded SAGE Publishing in 1965 to support the dissemination of usable knowledge …
COVID-19 and business renewal: Lessons and insights from the global airline industry
The emergence of the COVID-19 pandemic has adversely affected the fortunes of multiple
companies around the globe. Accordingly, questions are increasingly being asked about …
companies around the globe. Accordingly, questions are increasingly being asked about …
Qualitative research in marketing: what can academics do better?
JM Crick - Journal of Strategic Marketing, 2021 - Taylor & Francis
Qualitative research is designed to generate in-depth and subjective findings to build theory.
Combined with the quantitative bias of top-tier journals, many qualitative researchers do not …
Combined with the quantitative bias of top-tier journals, many qualitative researchers do not …
[HTML][HTML] Introducing the eventful temporality of historical research into international business
S Decker - Journal of World Business, 2022 - Elsevier
Historical research represents an alternative understanding of temporality that can
contribute to greater methodological and theoretical plurality in international business (IB) …
contribute to greater methodological and theoretical plurality in international business (IB) …
The role of context in case study selection: An international business perspective
The extant methodological literature has challenged case selection in qualitative case study
research for being arbitrary or relying too much on convenience logic. This paper aims to …
research for being arbitrary or relying too much on convenience logic. This paper aims to …
'Good'case research in industrial marketing: Insights from research practice
The purpose of this article is to contribute to the emerging debate about the use of the case
methodology in industrial marketing. We conducted a content analysis of the 145 case …
methodology in industrial marketing. We conducted a content analysis of the 145 case …
SME internationalization: How does the opportunity-based international entrepreneurial culture matter?
We employ the opportunity-based international entrepreneurial culture (IEC) comprehensive
notion that draws upon the opportunity-based view (OBV). The OBV supports the idea that …
notion that draws upon the opportunity-based view (OBV). The OBV supports the idea that …