Guest editorial: Happiness and corporate social responsibility: the role of organizational culture and consumers in a sustainable economy
P Cuesta-Valiño, P Gutiérrez-Rodríguez… - Management …, 2024 - emerald.com
People have always been interested in happiness. At the start of the 20th century, the
scientific discussion was reserved for philosophy, but other scientific disciplines have since …
scientific discussion was reserved for philosophy, but other scientific disciplines have since …
Guest editorial: Happiness and corporate social responsibility: the role of organizational culture and consumers in a sustainable economy
R Ravina Ripoll, P Cuesta-Valiño… - 2024 - rodin.uca.es
People have always been interested in happiness. At the start of the 20th century, the
scientific discussion was reserved for philosophy, but other scientific disciplines have since …
scientific discussion was reserved for philosophy, but other scientific disciplines have since …
EMOTIONAL DYNAMICS IN VIRAL MARKETING: UNRAVELLING THE IMPACT OF CONTENT, AUDIENCE, PLATFORM, AND TIMING
WS Basri - International Journal of eBusiness and eGovernment …, 2023 - agbioforum.org
This research centres on investigating the facial emotional dynamics inherent in viral
marketing, elucidating the influence of content, audience demographics, platform attributes …
marketing, elucidating the influence of content, audience demographics, platform attributes …