Purpose This paper provides a structured literature review (SLR) about the effects of social
media technologies on entrepreneurship activities and processes, to identify relationships …

Digital technology always accelerates change, altering organisations culturally, socially and
technically. These modifications are known as “digital transformation”(DT). On a much …

Despite extensive literature on content creators' identities, strategies, and activities, there
remains a gap in understanding how the constantly changing platform environment impacts …

Influencers are highly visible tastemakers who professionally publish content on social
media platforms. In their work, influencers are tasked with reconciling their contradictory …

Critical scholarship has challenged traditional assumptions of entrepreneurship as a
'neutral'economic activity, demonstrating instead how entrepreneurship is a cultural …

Aesthetic labor plays a crucial role in social media influencer marketing. Based on the
theories of aesthetic labor and social media influencers, this study aims to identify the …

Influencers have monopolized media attention in recent years, the result of a long process
lasting two decades dating from the rise of blogging at the beginning of the twenty-first …

Purpose This paper demonstrates how# 50+ fashion Instagram influencers contribute to the
social construction of cognitive age through their aesthetic digital labours …

The contemporary marketplace for cultural products, such as music, fashion and film,
features an abundance of goods, services and experiences. While producers struggle to …

Digital transformation (DT) has changed the means and mechanisms for acquiring
knowledge, meaning that higher education institutions (HEI) have changed the form of …