Buku" Pemasaran Digital di Era Society 5.0: Transformasi Bisnis di Dunia Digital"
menghadirkan pandangan holistik tentang bagaimana revolusi digital telah mengubah …

Abstract Design-oriented studies play a pivotal role in shaping the future of hospitality, as
they directly influence guest experience, operational efficiency, and even brand identity. This …

Doctoral students require scientific writing skills and appropriate learning media assistance
to meet publication requirements in distinguished journals. This investigation evaluates the …

Technology, with its rapid growth and vast impacts on all areas of human life, has increased
well-being and facilitated daily tasks in our private life as well as in business and marketing …

Consumer complaints play a crucial role for companies in understanding customer needs
and spotting possible areas of improvement. In the digital era, online platforms have become …

Research on behavioral factors influencing website quality has resulted in user-centered
website design methods. User Experience (UX) research and design are promising in …

This article analyzes the influence of Spanish citizens' computer knowledge and level of
education on their tolerance of, or aversion to, risk in the online purchase of goods and …

Users' participation in early stages of the product innovation process is conducive to
accelerating the convergence of the design process. To provide insights into the design or …

The aim of this research is to characterize website quality as a field of study, examine its
evaluation methods and instruments–identifying their approaches and the factors they …

The current pandemic has remarkably increased the dependence on digital interfaces for
mental health. This dependency calls for a strong need to check the efficacy of such digital …