A systematic literature review on competitor analysis: status quo and start-up specifics
N Hatzijordanou, N Bohn, O Terzidis - Management Review Quarterly, 2019 - Springer
The purpose of this paper is to determine the status quo of research on competitor analysis
(CA), which constitutes a cornerstone of strategic management. Of special interest are …
(CA), which constitutes a cornerstone of strategic management. Of special interest are …
Competitive intelligence: a multiphasic precedent to marketing strategy
PL Dishman, JL Calof - European Journal of Marketing, 2008 - emerald.com
Purpose–The paper seeks to explore competitive intelligence as a complex business
construct and as a precedent for marketing strategy formulation. Design/methodology …
construct and as a precedent for marketing strategy formulation. Design/methodology …
Small firm marketing: synthesising and supporting received wisdom
A O'Donnell - Journal of Small Business and Enterprise Development, 2011 - emerald.com
Purpose–It is acknowledged that while there is a paucity of marketing research focusing on
small firms relative to larger firms, a significant contribution to this field has been made in …
small firms relative to larger firms, a significant contribution to this field has been made in …
Competitive intelligence practices in hotels
MA Köseoglu, G Ross, F Okumus - International Journal of Hospitality …, 2016 - Elsevier
This study attempts to determine the level of competitive intelligence (CI) efforts in the hotel
industry in Minot, North Dakota. To this end, the researchers conducted a serious of in-depth …
industry in Minot, North Dakota. To this end, the researchers conducted a serious of in-depth …
Towards a universal definition of competitive intelligence
R Pellissier, TE Nenzhelele - South African Journal of Information …, 2013 - journals.co.za
Background: Enterprises face intense competition caused by globalisation. Consequently,
enterprises look for tools that provide a competitive advantage. Competitive intelligence (CI) …
enterprises look for tools that provide a competitive advantage. Competitive intelligence (CI) …
Competitive intelligence embeddedness: Drivers and performance consequences
The proliferation of Web-based information sources and social media draw firms' attention to
these channels as sources of competitive intelligence (CI). To date, research has focused …
these channels as sources of competitive intelligence (CI). To date, research has focused …
Applying a behavioural and operational diagnostic typology of competitive intelligence practice: empirical evidence from the SME sector in Turkey
This paper reports on an empirical study conducted within the SME sector in the city of
Istanbul, Turkey. The findings from this study enabled the creation of a behavioural and …
Istanbul, Turkey. The findings from this study enabled the creation of a behavioural and …
Competitive intelligence programmes for SMEs in France: Evidence of changing attitudes
This paper reports on an empirical study of the French Chambers of Commerce and Industry
Competitive Intelligence (CI) programmes. Semi-structured interviews were undertaken with …
Competitive Intelligence (CI) programmes. Semi-structured interviews were undertaken with …
[PDF][PDF] Text mining social media for competitive analysis
G Gémar, JA Jiménez-Quintero - Tourism & Management Studies, 2015 - redalyc.org
Social media are utilised widely. Companies increasingly use social media to communicate
and interact with customers. Much information is thereby generated and is available to …
and interact with customers. Much information is thereby generated and is available to …
[PDF][PDF] Competitive intelligence Implementation challenges of small and medium-sized enterprises
TE Nenzhelele, R Pellissier - Mediterranean Journal of …, 2014 - pdfs.semanticscholar.org
Due to factors like technology and globalisation, the business environment has become
turbulent. To survive in such a turbulent environment, businesses must seek for a …
turbulent. To survive in such a turbulent environment, businesses must seek for a …