Loss aversion, the principle that losses loom larger than gains, is among the most widely
accepted ideas in the social sciences. The first part of this article introduces and discusses …

Loss aversion is a central element of prospect theory, the dominant theory of decision
making under uncertainty for the past four decades, and refers to the overweighting of …

The contradictory nature of familiarity in local food consumption needs to be clarified in food
tourism literature. This research draws upon the loss aversion principle and examines how …

A person's propensity to attribute more weight to a loss than a gain of equal magnitude is
known as “loss aversion.” Loss aversion is a component of the prospect theory (which …

We often talk about interacting with information as we would with a physical good
(eg,“consuming content”) and describe our attachment to personal beliefs in the same way …

Loss aversion fails to replicate in the coronavirus pandemic: Evidence from an online experiment
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Loss aversion is widely regarded as the most robust and ubiquitous finding in behavioural
economics. According to the loss aversion hypothesis, the subjective value of losses …

This study examined framing effects in decisions concerning public health. Tversky and
Kahneman's famous Asian Disease Problem served as experimental paradigm. Subjects …

An increased propensity for risk taking is a hallmark of adolescent behavior with significant
health and social consequences. Here, we elucidated cortical and subcortical regions …

Gambling and investment are two domains that involve financial decisions. The present
research investigates people's lay theories about gambling and investment, and how these …