The economics of digital privacy

A Goldfarb, VF Que - Annual Review of Economics, 2023 - annualreviews.org
There has been increasing attention to privacy in the media and in regulatory discussions.
This is a consequence of the increased usefulness of digital data. The literature has …

Privacy and personal data collection with information externalities

JP Choi, DS Jeon, BC Kim - Journal of Public Economics, 2019 - Elsevier
We provide a theoretical model of privacy in which data collection requires consumers'
consent and consumers are fully aware of the consequences of such consent. Nonetheless …

The economics of privacy

A Acquisti, C Taylor, L Wagman - Journal of economic Literature, 2016 - aeaweb.org
This article summarizes and draws connections among diverse streams of theoretical and
empirical research on the economics of privacy. We focus on the economic value and …

Valuing intrinsic and instrumental preferences for privacy

T Lin - Marketing Science, 2022 - pubsonline.informs.org
I empirically separate two components in a consumer's privacy preference. The intrinsic
component is a “taste” for privacy, a utility primitive. The instrumental component comes from …

The value of personal data in internet commerce: A high-stakes field experiment on data regulation policy

T Sun, Z Yuan, C Li, K Zhang, J Xu - Management Science, 2024 - pubsonline.informs.org
Personal data have become a key input in internet commerce, facilitating the matching
between millions of customers and merchants. Recent data regulations in China, Europe …

8‐T Framework for Artificial Intelligence‐Driven Branding: A Strategic Typology

MDS Deryl, S Verma… - International Journal of …, 2025 - Wiley Online Library
The marketing ecosystem is experiencing a paradigmatic shift with the advent of artificial
intelligence (AI). The present study aims to widen the foundations of brand strategy by …

Monetary incentives and knowledge spillover: Evidence from a natural experiment

J Wang, G Li, KL Hui - Management Science, 2022 - pubsonline.informs.org
We examine how the introduction of monetary incentives by a knowledge-sharing platform
affects the nonrewarded knowledge activity on the platform. Our setting is a question-and …

Adoption of big data and analytics in mobile healthcare market: An economic perspective

J Wu, H Li, L Liu, H Zheng - Electronic Commerce Research and …, 2017 - Elsevier
This paper investigates the impact of big data and analytics (BDA) on health IT market
competition as well as health IT provider's optimal BDA adoption decisions. To capture the …

The beneficial effects of ad blockers

S Despotakis, R Ravi, K Srinivasan - Management Science, 2021 - pubsonline.informs.org
Although online advertising is the lifeline of many internet content platforms, the usage of ad
blockers has surged in recent years, presenting a challenge to platforms dependent on ad …

Leveraging analytics to produce compelling and profitable film content

R Behrens, NZ Foutz, M Franklin, J Funk… - Journal of Cultural …, 2021 - Springer
Producing compelling film content profitably is a top priority to the long-term prosperity of the
film industry. Advances in digital technologies, increasing availabilities of granular big data …