This study investigates the antecedents and outcomes of consumer engagement through AR
apps and suggests a new conceptual model. The purpose of the paper is to examine how …

Adopting a stewardship perspective and relying on a sample of 93 Spanish family firms, we
emphasize the importance of psychological ownership as a primary determinant of …

Purpose Coworking spaces (CWS) are a globally increasing phenomenon of new shared
work environments used by freelancers, entrepreneurs and small companies that often work …

Users' value co-creation behaviors contribute to the prosperity of brand communities as well
as brand performance. This article aims to answer a basic question: are brand community …

The rise of social media has dramatically changed relationship building between brands
and fans. Social media-based brand communities are widely embraced by firms who use …

Online communities have become an essential component in the current society, and the
sense of virtual community (SOVC) plays a determinant role in affecting the community's …

The emergence of numerous Internet celebrities on social media platforms has created
fierce competition among this group of individuals, making the maintenance of enduring …

Coworking spaces (CWS) are open creative labs that provide a community-like environment
and the necessary surroundings for their users to build and maintain networks with different …

Purpose The purpose of this paper is to explore the underlying mechanism of how passive
social networking site (SNS) use happens from aspects of impression management concern …

Information-sharing behavior is affected by identity recognition perception. The current study
aims to delve into the impact of familiarity and anonymity on information-sharing behavior …